Barbie Games and Older Girls

Barbie has lost a huge following among older girls. Once Barbie was the only option when loved fashion and wanted to play dress up with a real doll. But when the Bratz were introduced, the love of Barbie became to fall off a bit, especially among girls older than eight or nine.

The makers of Barbie have recently won a case and will be reclaiming the Bratz line as their own, but things are still unclear as to what happens next in that particular lawsuit and settlement. But whatever happens with the Bratz dolls, there is still the question of getting the interest of older girls.

Barbie games have already gone online a big way, and this is certainly a nice start. I think to really reclaim the lost love of older girls, however, Barbie is going to have to go back to school. She’s lost touch with what girls that age like to do and what they would relate to in a doll. But once she starts hanging out with the third grader pack, she’ll know just what to do.