Wednesday, September 16, 2009

Barbie Games and Change


I think that Barbie games are due for a change. I love Barbie games now and in the past, and I think it was great when the anniversary dolls were released so that we can see just how far Barbie has (or hasn’t) come in fifty years. But today, our focus is on the true diversity of our nation and at least personally, I feel that Barbie doesn’t truly reflect the differences.

There are obviously Barbie dolls of color. The trouble is they are obviously Barbie dolls who happen to have a bit of extra dye in their plastic skin. Outside of the darker tan and dark, long, flowing hair, the Barbie doll looks exactly the same. The face is almost identical between dolls.

Granted this is also true of mermaid Barbies and Barbies with purple hair, but maybe it’s time for Barbie to branch out from the single face she normally has. Would it be so terrible for the different Barbies to have a different face? Perhaps one that is more reflective of the culture they are designed to represent? If Mattel needs inspiration, they can look to their newest line of products, the Bratz games. Those dolls are different and look great for it.

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